Two questions. Every voice. A clear picture of how your people really feel.
GoodWell sends your employees a confidential two-question survey in their own language, then uses AI to turn every comment into scores, trends and a plan you can act on.
- First survey free
- Email and SMS delivery
- 90+ languages
Prestige · Employee surveyTrusted by leaders who take their people seriously
- Public companies · City governments · Non-profits · Software teams
Long surveys produce short answers.
Most engagement surveys ask sixty questions written by management and get rushed, guarded answers. GoodWell asks two, and lets employees say what actually matters in their own words.
The traditional survey
- 40 to 80 questions chosen by management
- Multiple-choice answers that hide the “why”
- Desk-bound, email-only, English-only
- A 200-page report nobody reads
- Once a year, if that
GoodWell
- One rating, one open question
- Employees explain the score in their own words
- Email or SMS, in 90+ languages, from any phone
- A short report with scores, trends and next steps
- Quarterly, so you can see what changed
From roster to report in about three weeks.
You provide a list. GoodWell does the delivery, reminders, translation, analysis and writing.
- 01
Share your roster
Upload a spreadsheet of names with an email or mobile number, plus any attributes you want to segment by: department, location, tenure.
- 02
We survey everyone
Each employee gets a two-question survey by email or text, in their own language. Reminders go out automatically to anyone who has not answered.
- 03
AI reads every comment
Every response is classified across 15 workplace categories and scored for sentiment. Nothing is sampled and nothing is skimmed.
- 04
You get a report you will actually read
An executive summary, your GoodWell Score, category scores, strengths, comments that need attention and trends since last time.
Every comment, read and scored.
Our AI breaks each response into topics, maps each topic to one of 15 workplace categories, and scores the sentiment from −3 to +3. Aggregated across your whole workforce, that becomes a quantitative view of qualitative feedback.
- 15 standard categories: compensation, leadership, communication, culture, benefits and more
- Mention rate shows how many people raised each topic, not just how they felt
- Comments are reported without names, and groups under five are never broken out
Short enough to read. Specific enough to act on.
Every GoodWell report follows the same structure, so leaders know exactly where to look, and what changed since last time.
Executive summary
A plain-language summary of what your people said, written from every comment, not a sample.
GoodWell Score
eNPS, participation and the GoodWell Score, which accounts for the employees who did not respond.
Category scores
Sentiment from −3 to +3 across 15 categories with how many people raised each one.
Category summaries
What employees said about compensation, leadership, communication and twelve more, in context.
Strengths and comments to review
What to celebrate, and the specific comments that need a leader’s attention.
Trends and segments
Movement since your last survey, plus breakdowns by department, location or any attribute you provided.
eNPS ignores the people who did not answer. We do not.
Non-response is a signal. The GoodWell Score starts with the standard employee Net Promoter Score and adjusts it for everyone who stayed silent, so a glowing score from a third of your workforce cannot hide a problem with the other two-thirds.
Confidential by design. Reachable by everyone.
Confidential, not just anonymous
Responses are stored apart from identities. Employers see comments, never who wrote them, and no group smaller than five is ever reported.
Email and SMS
Drivers, nurses, crews and retail staff do not sit at a desk. GoodWell reaches them on the phone in their pocket, with automatic reminders.
Their language, not yours
Invitations, the survey and reminders are delivered in each employee’s preferred language. Comments are translated for the report.
See whether what you did worked.
Run GoodWell quarterly and every report compares itself to the last one. The client portal keeps your scores, participation, published reports and upcoming surveys in one place.
- eNPS, GoodWell Score and participation trend across every survey
- Segment reports for any department, location or group of five or more
- Upload the next roster and schedule the next survey yourself
What leaders say after their first report.
The GoodWell solution provides us so much value in helping us to understand the workforce and making sure we are meeting their needs while also meeting the needs of our members. It gives us the sense that we are actually listening along with the ability to see the results of our actions.
GoodWell has been an invaluable partner in our efforts to understand, improve, and succeed as an organization. The combination of excellent data, trend analysis, sentiment analysis, and a clear presentation format makes GoodWell an important tool in our efforts to create a better culture.
The power of this solution is really incredible. GoodWell is able to provide our employees a voice without a great deal of hassle. The depth of insight is tremendous. How they do this with the ease of a two question survey is astounding.
Start free. Grow when it earns its keep.
One survey a year is free for any size of company. Paid plans add SMS, the full report, segments and quarterly cadence.
Hear from your whole team in about three weeks.
Your first survey is free. Upload a roster, and GoodWell handles the rest: delivery, reminders, translation, analysis and the report.